May 2021

Web-based training and promotional project launched in Costa Rica

In May 2021 PROTEO INTERNATIONAL S.r.l. has launched the online training project in Costa Rica.

The persistence of limitations because of Covid-19 in travelling and personal meetings, the limited mobility of PROTEO's technical and commercial staff and its clients around the World, has led PROTEO's management to do the project of remote training and assistance also in Costa Rica.

After the identification, together with the management of the client, of the most strategic products for the Honduran market, the project has been launched.

Every week, from the beginning of May, on a shared platform with the distributor's team, technical and commercial material on the selected products is uploaded. The material is accompanied by questionnaires to assess the level of learning.

A second part of the project includes calls to discuss practical issues in the use of the products and share field experience.

In addition, the project includes a third part in which each person from the distributor's team is invited to do trials or demonstration plots with farmers.

All planned activities generate points which allow to get prizes of different level and value. Additional prizes are linked to specific sales targets.